Never Prey Branding
ABOUT THE PROJECT
NeverPrey is a brand that encourages women to live a lifestyle of remaining strong, confident, and vigilant. A rabbit mirrors the stereotypes that surround women; small, cute, and meek. By adding the never prey attitude, any rabbit can be a jackalope and become strong, confident, and dangerous if need be.
Brand Personality: Fierce, Bold, Strong
Zuzana is really someone I will continue to work with. She not only understood my concept but worked with me until she got it to where I wanted it. And even when we got there, she continued unprompted to make my logos even better. Could not be more happy with her work.