THE CONFIDENT BRAND LIBRARY
Learn more about how to DIY your brand or website the right way
Why? — The most important question to ask when building your brand.
As a brand designer and strategist, I always send in-depth questionnaires to...
How to Define Your Brand’s Core Message & Why is it Important to Do So?
Do you struggle with figuring out what makes your business special? Are you...
What to do after you figure out your brand personality?
Creating a brand personality doesn’t take THAT much work...but keeping your...
How can Brand Archetypes help you to attract the right customers (and repel the wrong ones)?
Yesterday I explained what brand personality is and why it's so important for...
Brand Personality: The Secret Weapon of Your Business
We all want followers. Actually, scratch that.... We all want a loyal...
